COMING SOON
Adapt to Win:
A Framework to Overcome Strategy Decay Using OKRs and Lean Portfolio Management
By Evan C. Campbell
70% of corporate strategic initiatives fail. 70% of corporations fail to realize their strategic objectives. There are several root causes for this dismal performance, but all are manifestations of ineffective strategy implementation, when strategic intent succumbs to the malign entropic force of strategy decay.
Adapt to Win describes the key problems common in strategy deployment and execution. It introduces processes and techniques to ensure investment and capacity allocation decisions align to corporate strategy, through the effective use of OKRs. It provides a complete model for ensuring organizations realize their strategic objectives by ensuring their portfolio investments and employees’ work efforts are focused on leaders’ strategic intent.
Author: Evan C. Campbell
Principal Consultant, Adaptivity
Evan has held executive positions including CTO, VP of Product Development, and business unit leader in an array of tech companies, culminating in multiple IPOs and acquisitions. He is a celebrated author, keynote speaker, and thought leader on the topics of Adaptive Strategies, OKRs, Digital Transformation, and Lean Portfolio Management.
When Evan’s not wrangling cattle on his ranch in Colorado, he’s herding corporate teams toward better strategy execution.
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